Amazon Manage Your Experiments has been updated with a new feature that takes your product optimization process a step further! You can now test multiple experiment types at once. This allows you to test important elements like your product title, images, bullet points, and A+ Content all in one experiment.
This holistic approach to listing optimization will help you make your trial-and-error process more efficient and understand how effective your changes are. This feature, which is especially available on product ASINs that have received sufficient traffic in recent weeks, is determined based on the relevance of high-traffic products, order frequency, and product category.
So, what do you need to do to get started with this great feature?
Log in to Seller Central.
Go to Brands > Manage Experiments.
Click “Create a New Experiment” and select the “Simultaneous” experiment type.
Select your product and test duration (Note: You can choose between 4 and 10 weeks).
Finally, click on the “Schedule Test” button to start the process.
The results will be available every week during the test period and you will be able to see which changes are more effective.
This new feature will help you manage your product optimization process more consciously. Get started now and take your business to the next level!