As a customer-centric platform, Amazon restricts the sale of certain products in order to protect its shoppers and provide them with a great shopping experience. This helps reduce the risk of counterfeit products and maintains its reputation among its customers.
Restricted categories and products on Amazon are categories that require approval for sellers to sell. These categories are usually restricted for safety, quality, or legal reasons.
Some examples of categories that are restricted on Amazon are:
Grocery & Gourmet Foods, Music Category, Lighting Category, Beauty Products, Watches…
Some products that are restricted on Amazon are:
Alcohol,Animals & Animal Products,Art – Fine Art,Art – Home Decor, Cosmetics & Skin/Hair Care…
Apart from these, Amazon may restrict the resale of certain brands. These brands could be brands like Adidas, Nike, or high-end products like Gucci.
Product Condition Restrictions
Amazon may impose restrictions on certain product conditions in certain categories. For example, selling used products is prohibited for baby products, beauty products, and health products.
Is It Worth Selling in Restricted Categories?
Selling in restricted categories has both advantages and disadvantages.
Pros: Restricted categories have fewer sellers. This makes your listing more visible and clickable. Restricted categories have less competition, allowing you to make higher profit margins.
Disadvantages: You must be approved to sell in restricted categories. This process can be time-consuming and complicated.
You must meet certain requirements to sell in restricted categories. This can require additional costs and time.
Whether or not it is worth selling in restricted categories depends on your individual business goals and circumstances. If you want to make higher profit margins with less competition, you may want to consider selling in restricted categories. However, you should be aware of the process of getting approved and meeting the requirements.