TikTok Shop has announced the introduction of “Auto-Optimized Samples” to make sample programs more efficient and uniform for affiliate merchants. This new feature is designed to streamline merchants’ sample processes and automate workflows. Once eligible products are registered, TikTok Shop automatically manages inventory, matches creators with eligible products, and approves sample requests. This feature helps affiliate merchants improve their performance by reducing manual workload.
Benefits for Merchants
TikTok Shop’s “Auto-Optimized Samples” feature offers a number of benefits for affiliate merchants:
Automatic Sample Workflow and Product Registration: All sample workflows are automated, eliminating the need for manual approvals. Products are matched with eligible creators, and sample requests are approved automatically.
Reduced Manual Workload and Predictable Order Output: Manual processes are minimized, resulting in a more efficient process and more predictable order management.
Improved Performance Metrics: The Auto-Optimized Samples feature improves merchant ROI, content fulfillment rates, enrollment, and promoted creators.
How Does It Work?
The Auto-Optimized Samples feature is designed to provide merchants with less workload and more performance:
No Manual Approval: You don’t need to manually approve sample requests for eligible and saved products. TikTok Shop automatically matches you with creators who can meet the minimum order quantity.
Estimated ROI Values: Each eligible product is provided with an estimated ROI. These ROI values may vary between products and are at TikTok Shop’s discretion.
Automatic Management of Sample Quotas: Merchants don’t need to manually manage their sample quotas; TikTok Shop automatically manages the sample inventory.
Product Eligibility Criteria
To benefit from TikTok Shop’s “Auto-Optimized Samples” feature, products must meet certain criteria:
Product Listing Quality: Product descriptions and images must be accurate and prepared in accordance with best practices.
Seller Policy Compliance: Products and sellers must be in compliance with TikTok Shop’s Seller Terms of Service and adhere to all policies and rules.
Logistics and Inventory Management: Products must be in stock for at least 30 days and have a lead time of less than 7 days.
Automatic Sample Management and Reporting
TikTok Shop automatically manages the sample inventory of registered products based on weekly requests. Sample requests are automatically approved or rejected based on creators’ ability to generate sufficient GMV (Gross Merchandise Value) to meet the target minimum order quantity. Sellers can access detailed performance reports in the Affiliate Center and track performance metrics regularly.
In conclusion, TikTok Shop’s “Auto-Optimized Samples” feature makes sample management easier for affiliate sellers and helps them improve their performance. With this feature, sellers can work more efficiently by reducing manual workload and have the potential to make more sales. Start preparing now to grow your business and sell successfully on TikTok Shop with this new feature!
